THE BEAUTY EDIT

The Minimalist Skincare Movement: Supporting your skin to do its job

In today’s beauty world, less is becoming more. The minimalist skincare movement is gaining momentum, not just as a trend but as a philosophy grounded in science. At its core, this movement is about trusting your skin to do what it’s naturally designed to do. This article explores some of the latest reseach discussing the 'less is more' claims.